People always want to follow the latest thing, be it in sports, fashion or gadget trends and so on so forth. Likewise, the internet have become a necessity to almost everyone. Companies, businesses, individuals, even young people and teens have created personal websites with their respective purposes, be it for profit, or for entertainment.
When creating a website, factors such as the cost, maintenance, bandwidth usage, web host play significant parts to the site’s success. However, it you are planning to create a website for profiteering from advertisements, there are some additional considerations.
One of the most important factor is Niche Selection. For a website to be profitable, Niche research is very important. Finding the correct Niche is a necessary step for internet profitability. One good niche research tool is Google Trends.
Once a profitable Niche has been found, we must next find specific profitable keywords. For this, we can use keyword research tools. One good keyword research tool is Wordtracker.
From what I have found, websites about gadgets and tech-savvy hobbies are not profitable in terms of Pay-per-click (or PPC) earnings. This is probably because the visitors to such websites are themselves very tech-savvy. Because of that, they know that those little text links are actually ads and are not as informative as content pages, therefore they are less prone to click on them.
Profitable niches and keywords are usually those that have a sizable number of people searching for them. However, the most sought-after keywords usually have the most competing sites. As such, it is not advisable to use them, unless one is very confident.
Well, that is all for the article. Thanks for reading.